Color is very important especially to designers. A design would certainly look dull without the element of colors. No doubt, colors are indeed very important. It has a great impact on a business, on marketing and even in one's emotions. With the variety and infinite number of colors you could choose from, you might have a hard time creating a color palette for your designs especially that you have a lot of things to consider.
To help you with that, we will give you ten tips that can be your guide in creating your own color palettes. For designers, it is important to have your own color palette especially for creating a design for a company or for marketing purposes. It has to be unique and attractive so that people could remember it and be attracted to it. Here are the different approaches and techniques in creating a color palette:
- Know the client and the project.
- Review color theories.
- Try custom color schemes.
- Use monochromatic color scheme as basis.
- Consider chroma and saturation.
- Consider tints, tones and shades.
- Add neutral colors.
- Use a picture as source of colors.
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