Most promotion or marketing-related blogs often sing the praises of using social networking sites for marketing purposes. Of course, we have heard time and again how much having a Facebook or Twitter presence can really take your product or service to the next level. This is simply because so many people – 750 million registered users on Facebook and 175 million registered users on Twitter – visit these places, so if you want to reach a wide audience, these are the places to go. One social media watering hole that far too many businesses, entrepreneurs and bloggers ignore is YouTube. Here are some tips for marketing on the largest video-sharing site in existence:

  1. Learn from other prominent YouTube marketers.
  2. Create video content that is more than just filler; it must be useful or entertaining.
  3. Spend time developing a presence on YouTube.
  4. Learn what it takes to get your videos noticed.

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